FOR SERVICE BUSINESS OWNERS READY TO GET STRATEGIC
Stop reacting to your marketing. Start directing it.
A focused 90-day marketing roadmap built specifically for your business - so you know exactly what to do, in what order, and which shiny objects to ignore.
Two sessions. One plan that works for your business.
THE PROBLEM
The hardest part isn't coming up with marketing ideas.
It’s ignoring the shiny objects that derail productivity and progress.
The 90 Day Marketing Blueprint gives you a filter.
Every hour you spend on marketing activity that isn't connected to a strategy is effort that doesn't compound. It might generate a like, a comment, maybe an enquiry - but it doesn't build anything.
Without a clear plan, every marketing decision starts from scratch. What should I post? Where should I show up? Is this worth my time? Should I be on this new platform everyone's talking about?
That's exhausting. And it's unnecessary.
Ninety days of focused, prioritised marketing activity - the right activities, in the right order, built around your actual capacity - will do more for your business than another year of reactive effort.
IS THIS YOU?
The 90 Day Marketing Blueprint is for you if:
You've got traction in your business - clients, runs on the board, a service you know delivers - but your marketing still feels like guesswork.
You know you need a plan but every time you sit down to build one you don't know where to start, or you start and it gets too big and too complicated and you abandon it.
You're past the "just try things and see" stage.
You want your marketing to be intentional.
You’re done with spending money on marketing that doesn’t generate ROI.
You want to look at your week and know that the time you're putting into visibility and lead generation is the right time.
And critically — you want to know what to stop doing just as much as what to start. Because the shiny objects are real, the new platforms keep coming, and every marketing guru has a different opinion about what you should be focusing on right now.
The 90 Day Marketing Blueprint cuts through all of that. It tells you what to do, in what order - and just as importantly, what to leave alone.
Ready to get off the content creation hamster wheel and get clear on your next marketing moves?
WHAT YOU GET
Your 90 Day Marketing Blueprint Package includes:
Detailed pre-session business intelligence questionnaire
90-minute Blueprint strategy session with Karen Moloney (online via Zoom)
Written 90-Day Marketing Blueprint- your personalised “North Star” marketing roadmap, aligned to your business goals
One 60-minute checkpoint session - The Blueprint Sprint (to be used within 60 days of receiving your Blueprint)
Video recordings and written summaries with actions of both sessions for you to keep
Option to bring your VA, business partner, or marketing support.
HOW IT WORKS
This is how we build your 90 Day Marketing Blueprint
01
GATHER INTELLIGENCE
You'll complete a detailed business intelligence questionnaire. This is where we capture your goals, your current marketing activity, your ideal clients, your capacity, and what's worked and what hasn't. By the time we meet, the groundwork is done and solution ideas are flowing.
02
GET STRATEGIC
We meet online for a working session. We work through your business together - positioning, priorities, biggest opportunities, and the activities most likely to move the needle given your real constraints. We make decisions in this session that define your direction.
03
BLUEPRINT DELIVERY
Within a week of your session, you receive your written Blueprint, and any additional resources you’ve selected (fees may apply). You now have a focused, prioritised marketing roadmap built for your business, mapped to implementation phases so it never feels overwhelming.
AND THIS IS HOW WE HELP YOU STAY ON TRACK
The Blueprint Sprint
You're 45 days in. You have a plan. But life happened, client work got busy, and some of it has slipped.
That's not failure - that's business. The Blueprint Sprint is where we deal with it.
This focused 60-minute session sits at the halfway point of your 90-day plan.
We move fast, we're honest about what's stalled, and we leave with a clear picture of what the next 45 days need to look like.
We cover five key questions in this session:
What's happened? What you've actually implemented - not what you intended to.
What's working? Where you're seeing traction, even early or small signs.
What didn’t work/happen? No judgement. Just an honest look at what's stalled.
Why not? Capacity, clarity, confidence - or something else. We find the real reason.
What needs to happen next? You leave with a reset action list. Specific, prioritised, and realistic for the next 45 days.
What most people discover at the halfway point
It's rarely about motivation. Usually it's one or two things creating a bottleneck — and once those are cleared, everything else starts moving again.
That's what this session is for.
Need more support and accountability?
The Beanstalk Marketing Advisory includes the 90 Day Blueprint PLUS monthly sessions and check-ins - because staying on track sometimes needs more structure.
WHO YOU’RE WORKING WITH
Meet Karen Moloney:
Multi award-winning marketing strategist.
Not a junior consultant following a cookie-cutter checklist.
Blue Bean Media’s managing director, Karen Moloney, has 30+ years experience simplifying complex business problems using strategic marketing, learning & technology solutions.
She's worked with businesses at every stage - solopreneurs, startups, scale-ups and global corporate brands. Karen grew up in her family’s business and founded her first venture in 2007, so she understands the specific challenges of building consistent, effective marketing when you're also the one delivering the work.
Her approach is practical by design. She doesn't build plans that look impressive and sit untouched. She gives you no-fluff direction - and helps you act on it.
Investment
Ninety days of intentional marketing. Starting now.
Only $1,500 +GST
That's two live workshops with an award-winning marketing strategist, a 90-day marketing roadmap customised to your business goals, budget & resources, and written & video resources you can use, share, and refer back to so you stay on track with implementation.
And the confidence to know you are not wasting any more time or money on spray-and-pray marketing tactics, or chasing shiny objects that don't move the needle.
Coming from a Marketing Clarity Sprint?
Your Sprint insights feed directly into the Blueprint and save you time completing the Business Intelligence questionnaire.
No repetition, no starting over.
Not sure if the 90 Day Marketing Blueprint is the right fit for you?
Let’s find out
Want more support as you implement your 90 Day Marketing Blueprint?
Staying on track can be challenging when you’re wearing all the hats in a small business.
Our Beanstalk Marketing Advisory program offers ongoing support through regular checkpoints to help you stay accountable and get the results you need from your marketing investment.
